Söderberg & Partners takes stake in three more UK advice businesses

2 Dec 2024
Swedish wealth manager Söderberg & Partners announces it has made investments in three more IFA firms as it continues its strategy to back small businesses in the UK financial advice space.

The three firms are: 

Hoyl Independent Advisers Ltd is a national IFA firm based in Cromer, Norfolk. It also has offices in Chelmsford, Derby and London and a network of 42 advisers covering the entire UK. Alongside its appointed representative arm, Create FM Ltd, Hoyl provides advice to both personal and corporate clients in specialist areas such as mortgages and protection. With over £3bn in assets, Hoyl is renowned for building long-lasting client relationships and consistently delivering high-quality financial advice to the highest professional standards. 
 
Intelligent I-FA Ltd, a leading financial planning firm in the Midlands which provides expert financial planning across the UK. Managing more than £300m in client assets, Intelligent Financial Advisory has a team of 13 experience advisers offering personalised advice on pensions, investments, mortgages, and protection for individuals, families, and businesses. Known for its friendly, community-focused approach, Intelligent Financial Advisory tailors financial plans to meet each client’s unique needs.

Mosaac Ltd, offers independent advice on investments, pensions, mortgages and protection to businesses and individuals. The firm is based in Yorkshire and has over £230m in assets. 

Gustaf Rentzhog, Chief Executive Officer at Söderberg & Partners, said: “We have found a wealth of investment opportunities across the UK financial advice space in our search for innovative firms with strong growth potential. The quality of financial advice given and the longevity of relationships built gives these firms the edge, and we are delighted to be able to support their ambitions for the future. Investing in British financial services businesses is the cornerstone of our expansion strategy in this market, and we have been consistently impressed with the high calibre of businesses we have found.”

Mick Ramage, Managing Director of Hoyl, commented: “We are delighted to welcome Söderberg & Partners. As the advice gap in the UK continues to widen, this new partnership will enhance our operations and enable us to offer comprehensive financial advice to even more clients at a highly competitive cost.”  

Mihir Shah, Sonni Assi, Ramsy Dhillon, Sukhpal Toor, Founders of I-FA, said: “Our strategy for growth, whilst maintaining giving independent advice to clients, is a reason for our partnership with Söderberg & Partners. With their approach to developing technology to improve the advice process and experience, this will enable our advisers to benefit clients and enhance the service they receive. Together with Söderberg & Partners, we aim to drive growth and innovation in the Midlands’ financial advisory market, providing top-tier solutions for clients.”

Daryl Clark, Director of Mosaac, added: “This marks a significant milestone in our journey as we continue to provide tailored financial advice and services to our valued clients. Joining the Söderberg partnership presents an incredible opportunity for our firm and our clients. It allows us to enhance our service offerings and tap into a broader network of expertise, resources, and innovation, while staying true to the values and personal touch that have always defined us. We look forward to new opportunities ahead and remain dedicated to helping our clients achieve their financial goals with trust, integrity and professionalism.”

Following many months of minority stake acquisitions, Söderberg & Partners now has an interest in over 20 UK adviser businesses. These acquisitions are part of Söderberg’s long-term strategy to invest in UK advice firms and support their growth.

For more information, please contact:
Pippa Russell, Director, Russell Communications
pippa@russellcommunications.co.uk
+44 7740933120 

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